As technology automation increasingly drives financial advisors towards the “soft” interior skills of financial planning, a gap is emerging from financial planning programs between the “knowledge-centric” content typically taught, and the communication and empathy skills necessary for new financial advisors to succeed in the future. To fill the void, Golden Gate University has announced an expansion of its existing Master’s Degree in Financial Planning program, offering a “concentration in financial life planning”. The new program will combine together research on counseling and communications, positive psychology, the teachings of George Kinder and Dick Wagner, and guest lectures from financial life planning leaders like Rick Kahler, Ted and Brad Klontz, and Susan Bradley. Notably, the new degree is specifically positioned as a “post-CFP” educational program, and in fact will require having already passed the CFP exam as a prerequisite. Students can enroll to participate either in-person on the GGU campus in San Francisco, or online as distance-based students.